Prescriptive Analytics

Vector infographic of machine learning concept

The ‘why’ behind customer behavior which will help you develop marketing and customer personalization strategies that will have a greater impact on their customer experience.

  • Identifying patterns of customer behavior to identify pricing and product preference insight across multiple digital channels
  • Pyschographic and Look-alike Audience Insight Strategy
  • Omni-Channel Optimization: optimal channel advert frequency per channel
  • Predict purchase probability or identify opportunities for cross-sell and up-sell